Ongoing Support for Consistent Event Programs

At Sway, we understand that every event is unique, and so are your planning needs. Our Fractional Event Management services offer flexible solutions tailored to fit your specific requirements, ensuring every event is executed and conforms to your brand and goals while saving you the time of a full time hire.

What is Fractional Event Management?

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Fractional Event Management is a novel flexible, cost-effective solution that Sway created for organizations that need ongoing expert event planning and execution without the commitment of a full-time, in-house team.

Instead of hiring an internal event staff, businesses across the country partner with Sway on a recurring basis to handle event strategy, logistics, and execution; creating a cohesive brand strategy across all events.

How will you benefit?

With Sway’s Fractional Event Management, we become part of your team - delivering big wins without the burden:

Whether you need one event per quarter or a full annual event strategy, we adjust to your needs.

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Scalable Support


Avoid the overhead of full-time event staff while maintaining high-quality, professional event execution.

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Cost Savings


From corporate retreats and product launches to networking events and conferences, we handle every detail - planning, logistics, vendor coordination, and on-site management.

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End-to-End Event Execution

Stay nimble, focus on what matters, and host standout events — hassle-free with Sway.

Tailored Event Management Solutions for Every Need

Pick the support that fits—Sway’s got you covered

Essentials: On-Demand Event Support

For teams that need an extra set of hands to keep things running smoothly.

We assist with vendor sourcing, timeline development, and logistical planning, ensuring your events stay on track while you maintain control.


Elevate: Comprehensive Event Coordinationa

For businesses that want ongoing event execution without the overhead of an in-house team.

We handle vendor coordination, attendee management, on-site execution, and strategic planning to bring your vision to life.


Evolve: Fully Embedded Event Leadership

For organizations seeking long-term, strategic event management.

Our team integrates seamlessly with yours, developing and executing a full event calendar, managing budgets, and ensuring ROI-driven outcomes. This hands-off approach allows your team to focus on higher-priority initiatives while we handle everything event-related.


Event Types That Wow Your Audience

Elevate your brand with unforgettable experiences

Brand Activation Events

Whether you're unveiling a new product, reinventing your brand, or building excitement for a launch, Sway makes your event a celebration of your brand’s purpose.

VIP & Influencer Events

Boost your brand's presence and create meaningful connections by orchestrating premier VIP and influencer events with Sway.

Seminars & Workshops

At Sway, we make planning your seminars effortless. With expertise in venue selection, logistics, and attendee engagement, we ensure every detail is handled with care.

Struggling to find the right event?

We’ll amaze your guests with a custom experience! Browse our diverse event lineup.
View All Event Types

Why Choose Sway for Fractional Event Management?

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Our team delivers seamless execution, handling everything from strategy and logistics to production and attendee experience. We ensure your events are high-impact, high-quality, and stress-free.

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End-to-End Event Expertise


Whether you need one-time assistance or a dedicated long-term partner, Sway adapts to your needs. Our fractional event management model allows businesses to scale their event programming without adding full-time staff.

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Integrated, Scalable Support


Streamlined Planning, Maximum Efficiency

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With one trusted partner managing every aspect—venue sourcing, vendor coordination, budget oversight, and more—you save valuable time while achieving exceptional, on-brand events that drive results.

Let Sway take your events to the next level—so you can focus on what matters most.

Ready to Wow?

hello@trysway.co
(650) 713-2974

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