private event leads answered, followed up, and booked
Sway brings in private-event inquiries, responds within five minutes, and keeps the booking moving until the venue has a real opportunity to close.
rooms in motion
Since teaming up with Sway, our event calendar went from sporadic to overflowing, with multiple bookings every week, all without hiring a single salesperson.
the follow-up that keeps bookings moving
The operator sees the result. The host sees a venue that answers quickly and knows what to do next. Sway keeps the middle moving.
The inquiry lands
We capture the host’s event details, source, and contact info so the conversation starts with the right context.
The response goes out
Every inquiry submitted through Sway-managed channels gets a response by text and email within five minutes.
The booking keeps moving
We keep the host engaged, qualify the event, and move the conversation toward availability, pricing, proposal, or handoff.
the room feels handled
Across different event types, the same pattern shows up: responsive planning, clear communication, and rooms that worked.
Sway was essential. This event wouldn’t have worked without them. Their operational thinking made everything run, with proactive updates and strong execution. Budget was well spent, and our leadership called it the best work conference they’ve attended. If we do this again, Sway is our first call. 10/10.
I’ve worked with Sway twice for work events, team offsites and strategy planning retreats, and have had nothing short of the best experience both times. The Sway team is professional, responsive, and accommodating. We’ve loved working with Sway and couldn’t recommend them more.
I had the pleasure of working with Sway for our end-of-year event, and they were incredible partners every step of the way. Their remote coordination, attention to detail, and proactive communication meant every part of the planning process was thoroughly addressed. We plan to partner with them for years to come.
Sway worked closely with us to host a successful event in San Francisco. Our event hosted 65 people, with plenty of space to eat, drink, talk, and listen to the presentation. Sway responded quickly to our many questions and provided onsite assistance for a stress-free event.
the work behind better group sales
Sway helped us increase sales and visibility at our restaurant. They were hands-on and professional in tailoring marketing materials, online collateral, and our website. As a direct result of Sway’s effort, we met and entertained parties for birthdays, family gatherings, and group events. They gave us real guidance on how to build out our group menus and enhance our venue’s offerings.
named buyers, worked properly
Sway has sourced and worked event demand from local organizers, national companies, nonprofit teams, schools, agencies, and workplace leaders. These names came through the system. The follow-up kept them moving.
Events sourced for venues have included buyers and organizers from:
corporate demand and social demand both matter
The confirmed bookings in our records are spread across corporate, nonprofit, community, and celebration events. That mix matters because most venues need more than one buyer type to fill the calendar well.
Corporate and organizational events
Social and celebration events
Event-type mix among confirmed bookings where the event type was recorded. Some bookings are logged by venue and room only, and are not represented in this breakdown.
let’s look at your event calendar
Send us the venue, the days you want filled, and the event types you want more often. We’ll show you the work we would run first.
1 Close rate on resolved qualified inquiries across Sway’s venue portfolio.
2 Response via text and email on inquiries submitted through Sway-managed channels, implemented in Q1 2026.
3 Total private event booking value managed through Sway’s pipeline where contract value is recorded. Some venues manage contracts in external systems, so actual value may be higher.
4 Median across confirmed bookings in Sway’s portfolio. Individual timelines vary by event type and venue.
